Footage filmed in the living room, turned into professional ads

Done for: Poppins
Goal: Reduce costs
Area: Marketing

/* The problem */

The ad reports show what works, and the team needs new ads every sprint. A shoot for every idea doesn't keep up.

/* How we fixed it */

New ads come out of fixed workflows, as animation or from footage the team films on their iPhone at home. AI swaps the object or character and keeps the real room.

/* What it changed */

Everybody can now film the exact footage we need with their iPhone, from their own living room.

Free · One-pager

One brief, twenty hooks

The ad brief, eight hook angles we write for every product, and how we test them.

All cases Want this in your team? WhatsApp Jotte or mail jotte@male-b.com